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AiDEN Auto Closes Oversubscribed Seed Round, Bringing Total Funding to $6.1 Million

Deliver intelligent in-vehicle experiences faster

For OEMs

AiDEN is the software-only platform that turns fragmented mobility services into one unified intelligent experience on your infotainment screen. Deploy in weeks, not years.

One integration, many services, consistent OEM brand.

The Business Problem

OEMs face mounting pressure to deliver differentiated, native connected services — but traditional development models don't scale.

Each new service becomes a custom AAOS build with 9+ month timelines and growing maintenance debt. The typical choice: build everything in-house (slow, expensive) or rely on phone projection (fragmented UX). Across a service portfolio, backlogs stretch into years.

One Service = One AAOS App

Slow development and certification cycles. Each service becomes a standalone product requiring ongoing maintenance forever.

Phone Projection Workaround

Not a durable service strategy. Limited vehicle context and fragmented experiences that do not reinforce OEM brand.

Custom Integrations Per Partner

Timelines and costs compound. Standardization never arrives, and launches slow down as the portfolio grows.

Hardware Dependencies

Adds installation, downtime, failure risk, and operational complexity across regions and vehicle programs.

Fragmented driver experience

10+ separate apps with different UIs, logins, and interaction patterns.

10x

Faster Deployment

The AiDEN Solution

AiDEN is an in-vehicle platform for Android Automotive that makes service delivery repeatable. Integrate once, then activate multiple services through a standardized framework - delivered directly on the infotainment screen.

What OEMs Are Looking For

Unlock new revenue streams and improve driver experience

The Opportunity

Differentiate the vehicle with real services drivers use (fueling, payments, safety, insurance, maintenance).

Reduce engineering bottlenecks and avoid one-off integrations becoming permanent complexity

Maintain OEM governance: brand, UX consistency, permissions, compliance, and quality control

Create a repeatable path to ecosystem growth and service monetization

The AiDEN Solution

A scalable, software-first platform for in-vehicle service delivery

Simple to build on. Intuitive to use. Trusted to perform.

One integration → many services (platform approach, not one-off builds)

OEM-branded, consistent driver experience across services

Governance-friendly onboarding with QA and rollout discipline

Software-only delivery designed for OTA evolution — no additional hardware

Mini apps built with web technologies for faster iteration vs. traditional AAOS cycles

How It Works

The streamlined process from data to driver action

Ingest → Interpret → Surface
→ Act → Report

Deliver mini apps over-the-air that show up at the right moment on the infotainment screen.

INGEST
Vehicle data (speed, location, fuel, etc.)

INTERPRET
Driver context and needs

SURFACE
Relevant service at right moment

ACT
On driver input (payment, confirmation, etc.)

REPORT
Back to fleet ops and service providers

Getting Started

Partner with AiDEN for rapid pilot deployments to full-scale rollouts

HOW TO WORK WITH US

Typical pilots can launch in 8-12 weeks (or faster) depending on scope, approvals, and signal access.

DISCOVERY & ALIGHNMENT WORKSHOP
Align on 1-2 high-value services, target markets, governance requirements, and success metrics.

INTEGRATION & TESTING
Confirm required signals (OEM-approved), experience flows, partner readiness, and rollout scope

PILOT DEPLOYMENT
Launch in a controlled region or vehicle subset with monitoring, support, and feedback loops

PRODUCTION & SCALE
Full fleet deployment. Add services incrementally using the same framework across regions and programs

Frequently Asked Questions

Does AiDEN replace our existing OEM systems?

No. AiDEN complements your ecosystem by providing a standardized delivery layer for in-vehicle services. Your existing systems remain.

How is this different from an app store?

AiDEN is a service orchestration platform, not a marketplace. You control which services appear, how they're branded, and when they deploy. Think platform infrastructure, not app store.

What about data privacy and security?

Built-in GDPR/CCPA compliance, security-first practices (SOC Type II in progress; ISO-aligned controls). You maintain full data ownership and control.

How fast can we pilot?

Fastest path: select one service, define scope, deploy pilot in 8-12 weeks total. Full production in 12-16 weeks.

Have more questions?

Reach out to our team

request demo

Ready To Accelerate Your Service Roadmap?

Let’s map the fastest path from service concept to in-vehicle deployment - with governance and brand control intact.

2023 Editor’s Choice Award, 2023 Most Innovative Company

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